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No Hydroquinone, Means No Worries For Modus

May 30, 2007

NEWS RELEASE No Hydroquinone, Means No Worries for Modus. Dr.’s Applaud Europe’s New Import To Fight Signs of Aging

CHATTANOOGA, TN Via Palermo, Sicily,(rushprnews)May 30, 2007… MODUS’ sales continue to climb as this unique, multi-step regimen being embraced by U.S. physicians seeking alternatives to hydroquinone (HQ) for their patients requesting anti-aging skincare and skin health.

Slowly, methodically and steadily, MODUS proves its science by conducting studies within practices. Currently, MODUS has several in-depth patient studies in the U.S. to compliment the six years of patient profiles and documentation in Italy. Three specific studies demonstrating significant results thus far include: a vitiligo patient, a severe acne patient and a burn patient.

A pending psoriasis study is scheduled to commence this summer. MODUS is creating the best-balanced, healthy skin palette that clinically demonstrates improved textures, color balance, reduced inflammation and improved skin cellular function without hydroquinone. Medical studies with the aforementioned focused on patients seeking simple skin rejuvenation, setting MODUS apart from most of its competitors in the physician-dispensed market.

Obagi has been the gold standard, however, many patients cannot or do not want to tolerate the red, peeling condition skin experiences on systems like these, nor do they want to incorporate hydroquinone with the FDA still undecided on its fate. The beauty of MODUS is that the system was developed by a U.S./EU trained craniofacial plastic surgeon that believes
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in the benefit of medical grade skin care regimens but was forced to find alternatives to hydroquinone due to its ban in the EU.

MODUS incorporates more pure botanicals, uses fewer parabens due to the stabilizing effects of Olea Europea and eliminates use of other chemicals found in competing products to achieve balanced skin tone and thusly, optimal skin health.

The latest opinion from New Beauty’s executive editor, Paige Hermann entitled, “How I Got My Best Skin” on the Daily Beauty blog was astounding. As an executive editor for the leading consumer plastic surgery/dermatology resource magazine, she sees and samples almost every OTC and medical grade products that come across her desk.

Ms. Hermann has chosen to use MODUS for the past 4 months and has experienced visible results. When an executive editor and beauty director speaks, people listen. One physician after another is using MODUS with great outcomes of personal use. It is being recognized as one of the most admired premium medical grade regimens available in the U.S. But, of course, Europeans have long known the benefits of MODUS for the ultimate in skin health for years.

Now, physicians here are embracing the concept of improving the skin’s overall health to enhance all other procedures and for the satisfaction for patients seeking their best skin without surgical processes.

Contact: Happy Peterson
Corporate Communications
Cell: 423-903-2118
Email: happypete@mac.com
www.modusskincare.com

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RUSH PR NEWS newswire and press release services at www.rushprnews.com
Anne Howard www.annehowardpublicist.com writer and publicist

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