Inspired by Obama's Call For Service, SwaddleDesigns Helps Children in Need

January 21, 2009

SwaddleDesigns donates blankets to K.I.D.S. (Kids In Distressed Situations), inspired by Obama's call to help and bring hope to those in need.

Seattle, WA (RushPRnews) 01/21/09 -- SwaddleDesigns®, the ultimate destination for stylish baby blankets and fashionable layette essentials, has announced a program with eSwaddle.com. Known for its award-winning Ultimate Receiving Blanket®, SwaddleDesigns announced for every blanket purchased on eSwaddle.com from today and though February 2009, SwaddleDesigns will donate an Ultimate Receiving Blanket to a child in need.

"I am inspired by Obama's call for US service efforts and I want to help. I am delighted to announce our program with eSwaddle," says Lynette Damir, Registered Nurse and Founder of SwaddleDesigns. "eSwaddle.com carries the entire SwaddleDesigns collection - including hard to find and new items. From today and through February, SwaddleDesigns will donate an Ultimate Receiving Blanket to Kids In Distressed Situations for every blanket purchased on eSwaddle. K.I.D.S. is a global charity dedicated to improving the lives of children and families who are ill, live in poverty or are victims of natural disasters."

SwaddleDesigns proudly manufactures their products in the USA.

SwaddleDesigns offers a wonderful assortment of everyday essentials that help new parents comfort and care for their newborn with a focus on style and unmatched quality. SwaddleDesigns line includes an assortment of optimistic and comforting designer colors and prints to allow moms to mix-n-match and personalize their layette. Recommended by doctors, nurses, and newborn care experts, SwaddleDesigns is loved by moms, dads, and babies.

Meet Lynette Damir, Founder of SwaddleDesigns

Lynette was inspired to create stylish and functional products to help parents care for their new babies. As a registered nurse and mother of two, she understood the importance of swaddling newborns. Lynette visited families with new babies and observed they struggled with swaddling for two reasons: 1) the blanket they were using was too small and 2) they could not remember how to make a good secure swaddle. Lynette used her nursing background and her design education from the Art Institute of Seattle to develop the Ultimate Receiving Blanket with swaddling instructions sewn to the blanket (patent pending).

Lynette designs SwaddleDesigns' product line, SwaddleDesigns' exclusive prints and she selects every component based on its color, texture, durability and quality. Today, Lynette offers new parents not only an award winning Swaddling Blanket but also fashion forward, eco-friendly baby accessories, such as Baby Lovie® ,Baby Burpies™, Bibs and Stroller Blankets. SwaddleDesigns products and collections are fun to mix and match with over 90 prints and colors.

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About SwaddleDesigns, LLC , www.SwaddleDesigns.com

SwaddleDesigns was founded in September 2002 by Lynette Damir, RN and is based in Seattle, Washington. SwaddleDesigns first customer was a major hospital that purchased 4000 blankets. SwaddleDesigns is committed to providing functional and stylish products to help new parents comfort and care for their baby. SwaddleDesigns products are fun to mix and match with over 90 prints and colors. Celebrity moms, such as Marcia Cross, Angelina Jolie and Gwyneth Paltrow, and hundreds of thousands of new parents around the USA and the world have used and enjoyed SwaddleDesigns' stylish and functional products. SwaddleDesigns products are manufactured in Seattle, Washington.

SwaddleDesigns products are available for purchase at Nordstrom, Dillard's, The Right Start, Destination Maternity, Von Maur, and hundreds of wonderful retailers and boutiques in the United States as well as many International locations. For online shoppers, all SwaddleDesigns' collections are available at www.eSwaddle.com.

For retail locations and product information, please visit www.SwaddleDesigns.com.

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Contact Information

Lynette Damir
SwaddleDesigns
http://www.SwaddleDesigns.com
206-525-0400

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