Plug and Play Tech Center Goes Mobile With Expo

September 15, 2009

Plug and Play Tech Center Goes Mobile With Expo

SUNNYVALE,CA (RPRN) 09/15/09 — When: September 17^th, 2009 10:00am-8:00pm

Location: Plug and Play Sunnyvale -- 440 N. Wolfe Rd. Sunnyvale, CA 94085

Please join us as mobile industry leaders gather to discuss monetization strategies, location based services, mobile payment mobile application analytics, gaming, and mobile device impact on the market. The conference will include a demo session featuring the hottest applications in mobile today!

Plug and Play is teaming up with Qualcomm to host the Semi-finals of the QPrize™ Competition at MobilePlay! Join us to see the hottest mobile startups compete for $500,000 is prize cash!

Plug and Play Tech

Center MobilePlay

Agenda: September 17th

10:00-10:30am Registration 10:30-10:45am

Opening Keynote: Sriram Viswanathan, VP Mobility at Intel 10:45-11:30am

Panel 1: Business Model-- Revenue Generation, Monetization, Ads, Analytics, Virtual Goods, Mobile Pmts Moderator: Juha Christensen, Partner, Progression Partners Panelists: Michael Chang, CEO Greystripe Fabio Sissini, Director of Business Development PayPal Anand Chandrasekaran, Director of Product Management, Openwave Systems Amit Seth, Executive in Residence, Plug and Play

11:30-11:45am Startups pitch (Virtual Goods, Mobile Payments, Ad-based apps) 11:45-1:15pm Lunch/Networking/Demo 1:15-2:00pm

Panel 2: Mobile Applications Discussion on Gaming, LBS, Media Applications, Moderator: Tim Chang, Principal, Norwest Venture Partners Panelists: Braxton Woodham, CTO Zannel Tobias Kemper, VP Business Development, Nimbuzz Anand Iyer, Sr. Product Manager, Microsoft Mobile Doug Bewsher, Mig33 Professor Knud Erik Skouby, Copenhagen Institute of Technology Anil Dharni, CEO Storm8 Ben Saterfield,

CEO Gigotron 2:00-2:15pm Startups pitching (Mobile applications) 2:15-2:30pm

Break 2:30-5:00pm Qualcomm QPrize Semi-Finals Introduction by Nagraj Kashyap, Head of Qualcomm Ventures and VP Qualcomm à 10 minutes/5 min Q&A per QPrize semi-finalist (9 companies presenting) 5:00pm-5:15pm

Break 5:15pm-6:00pm

Panel 3: What is the best road to market for application developers? à Carriers and handset/chip manufactures discuss Moderator: Jonathan Atkin, Head of Telecom, RBC Capital Markets Panelists: Will Lowry, Marketing Account Director, AT&T Matthew Fix, Principal at Vodafone Ventures Aditya Khurjekar, Director of Business Development, Verizon Satya Mallya, Director of Mobile, Orange Eric Chan, Partner, Mobileslate John Ellis, Director Business Development Motorola 6:00pm-6:15pm

QPrize Semi-Finalist Award Ceremony 6:15-8:00pm Networking/Cocktail

Candace Denton Corporate Development Manager

Plug and Play Tech Center Office: 408-524-1403

Cell: 408-499-8930 Fax: 408-773-8462

Candace@Plugandplaytechcenter.com

www.plugandplaytechcenter.com/mobileplay

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About the author:

Founded in 2006, Plug and Play Tech Center is the leading startup accelerator in the Silicon Valley. More than 250 startups have raised capital in excess of $700 million after partnering with Plug and Play Tech Center, which connect entrepreneurs, leading venture capitalists like Draper Fisher Jurvetson, Canaan Partners, Accel Partners and more, angel investors and corporate partners like Google, Microsoft, Sun Microsystems, Ebay, Yahoo! and more. The unique collaborative community also includes universities such as Cornell, MIT, Harvard and Stanford. More than $2 billion in value has been created through exits and acquisitions. Silicon Valley locations include Sunnyvale, Redwood City, and Palo Alto with a total of 200,000 square feet. The newest locations are in Los Angeles, Hollywood, and Glendale with a total of 465,000 square feet.

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