Unusually Cold Reception for iPhone in China : RushPRNews - Newswire & Global Press Release Distribution

 
Bookmark and Share

Unusually Cold Reception for iPhone in China

November 2, 2009

Unusually Cold Reception for iPhone in China

Sunnyvale, CA (RPRN) 11/02/09 — Unenthusiastic reception meets the iPhone during its first official weekend in China

The iPhone officially launched in China late Friday, and was met with to unusually small buzz and excitement. Authorized stores selling the smart phone, including the Apple store in Beijing, its only location in China, sold few devices over the weekend.

For those of us in North America, the reception seems at odds with our experience of an iPhone launch. This seems especially so for such a tech-loving country, whose mobile market measures in at 710-million subscribers—the largest of any country.

But the iPhone is facing challenges yet unseen in other markets. First, as seen with the mediocre success of the likes of Google, China is an extremely nationalistic market. Chinese consumers tend to prefer Chinese products to others.

As well, China has unofficially had the iPhone well before the official launch. Between gray market resellers, unauthorized carriers who sell devices brought in from Hong Kong and other countries, and individuals who bring the iPhone back from other countries themselves, it is estimated that there are already two-million devices already in use.

China Unicom Ltd., the state-owned carrier authorized to sell the iPhone, has set prices high. With a price tag of $730-$1,020, the official iPhone is significantly more expensive than the gray market or any other market in the world—almost twice as much in some cases.

And, as though these weren’t enough hurdles for Apple to overcome, in order to comply with Chinese government regulations, Wi-Fi capabilities, which allow users to surf the web and download emails free from any hotspot, were disabled. A key feature, and selling point, many Chinese consumers are disappointed.

Gray market resellers, whose iPhones have all capabilities, are expecting to profit from all of the iPhones perceived shortcomings.

About the author:

Andrea Archibald, a one-time fashion publicist in New York and Montreal, now acts as the Editor for RushPRnews.com. A breaking news reporter, she also covers fashion, lifestyle, and animal right issues for RushPRnews and Hollywood Today. As a longtime vegetarian and new vegan, she advocates living a gentle and compassionate life—a theme that runs under most of her stories.

For story ideas and comments, contact her at AndreaA@rushprnews.com or tweet her @AndreaArchibald.

Click here to see all news from this author/company

Filed Under: APPLE NEWS, Article-byline, BUSINESS NEWS, Featured

RUSH PR NEWS newswire and press release services at rushprnews.com / Anne Howard annehowardpublicist.com

Content- Legal Responsibility - All material is copyrighted - You may repost but you MUST link back to the original post on your page and acknowledge Rush PR News as the news source. Rush PR News is not legally and/or morally responsible for content of press releases, opinions expressed or fact-checking.

Rush PR News cannot be held legally responsible for material published and distributed through its newswire service or published in its press-room and therefore cannot be sued for published material. Third-party must be contacted directly to dispute content.

Rush PR News is not the contact for material published.

RSSFeed PRESS & SOCIAL MEDIA RELEASES

Neurobiologix Launches Methylation Complete Sublingual Enhanced Formula

Austin, TX 07/28/15 · Sublingual Formula Now Includes Additional Bioactive B12 For...

DEA ANNOUNCES 10th NATIONAL PRESCRIPTION DRUG TAKE-BACK

Washington, DC 07/28/15 · DEA Acting Administrator Chuck Rosenberg today announced that...

Publish your press release to 100 digital business news site for $59

New York, NY 07/20/15 · Your press release to be featured on at...

Recombinetics and Newborn Foundation Launch 
Newborn Health Research Institute

SAINT PAUL, MN 07/17/15 · Recombinetics and Newborn Foundation Launch 
Newborn Health Research...

InCycle Becomes Azure Gold Partner

SEATTLE, WA 07/13/15 · InCycle Software, today announced it has achieved a...

Ultraseal's new R-FL-Duplex+ machine sparks interest in casting impregnation

Dusseldorf, Germany 07/08/15 · Ultraseal International attracted great interest in its R-FL-Duplex+...

Dropout announces new website for 2015

London, UK 07/08/15 · The Dropout team are proud to announce the...

Coalition Joins National Coalition for Infant Health

Washington, D.C. 06/25/15 · Newborn Foundation News: Newborn Health leaders convene in DC...

RushPRnews now offers digital news sites +Targeted News outlet Broadcast

SAN FRANCISCO/MONTREAL 06/22/15 · Your press release to be featured on at...

Save our Skies Santa Cruz Launches Petition Urging FAA to Stop the Jet Noise

Santa Cruz, California 06/21/15 · Outraged Citizens fight FAA's NextGenprogram to reclaim quality...