m62 Highlights the Importance of Using Psychology in Presentations : RushPRNews - Newswire & Global Press Release Distribution

 
Bookmark and Share

m62 Highlights the Importance of Using Psychology in Presentations

February 3, 2010

m62 Highlights the Importance of Using Psychology in Presentations
m62 visualcommunications

Liverpool, UK (RPRN) 02/03/10 — m62 visualcommunications, the global leader in presentation effectiveness, is today urging presenters to use psychological research to improve their presentation skills and use of visual aids.

With thirty million PowerPoint presentations given every day, audiences can often become bored with the repetitiveness of slide after slide of bullet points. In fact, bullet points are not just boring – research has shown that they are ineffective. The brain cannot read and listen at the same time, so an audience who are confronted with text will read the slides rather than listen to the presenter.

Instead, according to psychological studies, presenters should use PowerPoint slides containing diagrams and graphs to explain their points. Incorporating effective visual aids into PowerPoint design can more than double audience recall rates.

There are also certain mnemonic processes that can be used to aid audience engagement and recall. Techniques such as repetition and strategic positioning can have a big impact on working memory.

Nicholas Oulton, Founder of m62, commented: “The importance of ensuring that an audience remembers a presentation is often underappreciated. Presenters pitching to a prospect may be in the middle of a long list of salesmen the audience is seeing that day, or those at a conference may be one of many esteemed speakers. If a presentation is not memorable, it could be lost in the crowd.

“Too many presenters fail to realise the significance of psychological research on the way a presentation is delivered. Conveying information is a scientific process and the effects of this can be maximised to ensure that your audience appreciate, engage with and remember a message.”

m62 operates from offices in the UK, US and Singapore, and has produced presentations for clients in a wide variety of sectors, ranging from IT to medical.

For more information about m62 visualcommunications, visit m62.net or call +44 (0)151 259 6262.

Media Contact Name: Jessica Pyne
Media E-mail:
Media Phone: 0151 259 6262
Media Web Address: www.m62.net
Company Contact Name: Jessica Pyne
Company E-mail:
Company Phone: 0151 259 6262
Company Web Address: www.m62.net
Main image credits: m62 visualcommunications
About the author:

m62 is the global leader in presentation effectiveness, from offices in the UK, USA, and Singapore.
PowerPoint design for sales presentations, marketing presentations, training presentations, and investor presentations; PowerPoint training; and presentation skills training.

http://www.m62.net/

Click here to see all news from this author/company

Filed Under: BUSINESS NEWS, Technology, New Media - WEB 2.0, Social Media, PRESS RELEASE

RUSH PR NEWS newswire and press release services at rushprnews.com / Anne Howard annehowardpublicist.com

Content- Legal Responsibility - All material is copyrighted - You may repost but you MUST link back to the original post on your page and acknowledge Rush PR News as the news source. Rush PR News is not legally and/or morally responsible for content of press releases, opinions expressed or fact-checking.

Rush PR News cannot be held legally responsible for material published and distributed through its newswire service or published in its press-room and therefore cannot be sued for published material. Third-party must be contacted directly to dispute content.

Rush PR News is not the contact for material published.

RSSFeed PRESS & SOCIAL MEDIA RELEASES

UK’s first night job site launches

London, UK 10/24/14 · Night jobs search service launched in the United...

Bloody Good Tv Runs $10,000 Horror Movie Watching Contest On PublicVine

Florence, Alabama 10/24/14 · This Halloween, consumers can register to win up...

Ultraseal International aiming for hat-trick

Coventry, West Midlands 10/23/14 · Ultraseal International, a global leader in finding solutions...

Newborn Foundation Co-Convenes Shanghai Symposium with Focus on Congenital Heart Disease in Newborns and Infants

Saint Paul, MN / Shanghai, China 10/20/14 · Expansion of Newborn Screening Program & Latest Data...

Ste. Anne's New Fitness Centre In An Idyllic Setting

GRAFTON, ONTARIO 10/17/14 · -Maison Sante is just one part of Ste. Anne's...

Newborn Foundation Honors Leaders in Newborn Health, Technology, Policy and Advocacy at 2014 Awards Gala

Minneapolis, MN 10/13/14 · – The Newborn Foundation, an international nonprofit leveraging...

Phaedra Beauty Cosmetics Re-Launches with New Packaging

Los Angeles, CA 10/13/14 · Hollywood celebrity make-up artist Phaedra L. Williams introduces...

Indie Film, The Ballad of Snake Oil Sam 2014 Global Film Festival Tour

Los Angeles, CA 10/13/14 · Indie Film, The Ballad of Snake Oil Sam...

Newborn Health & Technology Leader Dr. Terese Finitzo Receives ‘Eve Award’ for Innovation

MINNEAPOLIS, MN 10/10/14 · Newborn Foundation Awards Gala honors global leaders in...

Ste. Anne’s Spa: An Ideal Setting For Meeting And Team Building

Grafton, ON 10/08/14 · Ste. Anne’s Spa provides an ideal meeting environment,...

Renew Life Launches National TV Advertising Campaign with the help of Creative Bube Tube

Milton, ON 10/06/14 ·  - Renew Life proudly announces their latest marketing...

Black Travel Club Is Giving Away 1,000 Free Memberships – First come first served!

Atlanta, GA 10/01/14 · BlackTravelClub.com is inviting 1,000 people to join its...