Prosperity ONE Launches Second Television Advertising Campaign with Creative Bube Tube : RushPRNews - Newswire & Global Press Release Distribution

 
Bookmark and Share

Prosperity ONE Launches Second Television Advertising Campaign with Creative Bube Tube

May 9, 2013

Prosperity ONE Launches Second Television Advertising Campaign with Creative Bube Tube
Prosperity ONE

MILTON, ONTARIO (RPRN) 05/09/13 — In today’s challenging economy being able to rely on a financial agency that represents your interests becomes exceedingly important in the quest to achieve your financial goals - but the search for a bank you can trust can be very difficult. National banks have a tendency to protect their own interests as global economic pressure rises and they often lose sight of the need to represent their clients as a first priority.

Prosperity ONE is a member-owned credit union that invests in the financial success of their clients over the long term. They stand apart from traditional banks which are based more on large volumes of clients than the success of a small community of members. Whether it’s banking, borrowing, insuring or investing, credit unions like Prosperity ONE make it a top priority to keep the best interests of their individual members in mind, and often are able to offer more personalized financial attention. In comparison, national banks often have big budgets to dedicate to branding and mass media advertising in order to form that perceived personal connection with their clients. So when standing head-to-head against a national bank in the advertising arena, that same personal reliance on one-on-one relationship building can leave the local credit union’s branding and limited location restrictions at a competitive disadvantage.

To hold their own, Prosperity ONE needed to differentiate itself in the mass media advertising arena. When Prosperity ONE first came to Creative Bube Tube, they realized that an impactful yet affordable TV commercial would help differentiate the Prosperity ONE brand from their larger competitors. Creative Bube Tube was the perfect advertising agency for the job – they’re aware of the challenges faced by smaller niche businesses primarily because building them up is how Creative Bube Tube got its start and grew into a top multi-national agency itself. Branding is especially important to help a niche market competitor stand out in a larger industry. Identifying Prosperity ONE’s key differentiators was paramount when working with their more modest advertising budget.

Focusing on Prosperity ONE’s member-owned structure and highlighting their attention to individual member needs was how Creative Bube Tube helped set the credit union apart in 2012. In fact, the first campaign was so successful that Prosperity ONE engaged the advertising agency to incorporate an additionally motivating contest offering into their second television campaign. By presenting a competition to win a 500 GIC, Creative Bube Tube knew this would be a key addition to help drive new client leads for Prosperity ONE.

“Contesting is a key component in the next generation of successful television advertising” states Jenny Munford, Agency founder, CEO and CCO. “With more people watching television with a second device – be it an iPad or a smart phone, the rates of response measured in website visits driven through TV campaigns has skyrocketed. Harnessing this increased directed traffic with the power of a contest is the optimal way of turning this influx of website visitors into leads, which can then be marketed on an ongoing basis and even contacted with special offers.” Strategically it’s a big win, and only one of the many ways that Creative Bube Tube is helping revolutionize the television advertisement industry with best practices that can help both small players and big players alike. “It’s so affordable, almost any business can afford TV paired with social media, and the benefit of both of these elements working in partnership has benefits that neither could achieve on their own” states Mrs. Munford.

Prosperity ONE’s TV commercial is presently airing on Rogers TV listings in Milton, Hamilton, Oakville, Burlington and is advertised online on the Weather Network. The contest ends May 26, 2013.

With representation from east to west in both the United States and Canada, Creative Bube Tube is a television and social media agency serving medium to large clients from across the globe in sports, pharmaceutical, health & lifestyle, food and beverage, automotive and many other industries. From creative ideation to results, Creative Bube Tube has produced over 400 television campaigns since opening in 2006. To learn more about the power of TV advertising and how Creative Bube Tube can help your business grow, email jenny@creativebubetube.com or call 1-855-282-3882 today.

Media Contact Name: Jenny Munford
Media E-mail:
Media Phone: 1-855-282-3882
Media Web Address: www.creativebubetube.com
Company Contact Name: Creative Bube Tube
Company E-mail:
Company Phone: 1-855-282-3882
Company Web Address: www.creativebubetube.com
About the author:
Click here to see all news from this author/company

Filed Under: BREAKING NEWS, CANADIAN NEWS, ENTERTAINMENT, PRESS RELEASE

RUSH PR NEWS newswire and press release services at rushprnews.com / Anne Howard annehowardpublicist.com

Content- Legal Responsibility - All material is copyrighted - You may repost but you MUST link back to the original post on your page and acknowledge Rush PR News as the news source. Rush PR News is not legally and/or morally responsible for content of press releases, opinions expressed or fact-checking.

Rush PR News cannot be held legally responsible for material published and distributed through its newswire service or published in its press-room and therefore cannot be sued for published material. Third-party must be contacted directly to dispute content.

Rush PR News is not the contact for material published.

RSSFeed PRESS & SOCIAL MEDIA RELEASES

Albi Homes And Brookfield Residential Calgary Distinguished With Inaugural Avid Home Quality Awards

Calgary, Alberta 09/22/14 · Albi Homes And Brookfield Residential Calgary Multi-Family Division...

BYStudio packaging design company in Los Angeles CA Launches New Package Design Company Website

Los Angeles, CA 09/16/14 · BYStudio packaging design company in Los Angeles California...

NEW ACCOMMODATIONS AT STE. ANNE’S SPA VILLAGE

GRAFTON, ONTARIO 09/16/14 · Ste. Anne’s Spa has opened the doors to...

Twenty dollars discount on your next press release submission order

SAN FRANCISCO 09/15/14 ·  RushPRNews is offering you a September PR coupon...

Back Bends & Chest Openers: A Workshop at Studio Blue Yoga

Toronto, ON 09/11/14 · Back Bends to Extend the Spine & Expand...

The Think Pink Challenge; Reel Men Fish Pink

Hempstead, Long Island, NY 09/09/14 · Eposeidon Outdoor Adventure, Inc. kicks off a campaign...

Yoga Retreat for Breast Cancer Survivors at Ste. Anne's Spa

GRAFTON 09/04/14 · In honour of breast cancer awareness month, Ste....

Rice Bucket Challenge has raised 3.5 Million for the Hungry

Tanauan, Philippines 09/03/14 · The Rice Bucket Challenge announced today that donations...

Ultraseal International to exhibit at Ankiros 2014

Coventry, UK 09/03/14 · Ultraseal International, a global leader in providing solutions...

Unconstitutional wire tape:a personal testimonial

N Las Vegas 09/02/14 · Hello my name is Sumayah Hodges, I live...

Swift Travel Deals Set To Become Multi-Million Dollar Agency!

Miami, FL 09/01/14 · Lux Millionaire Magazine/ --If you are looking for a...

New Online Scheduling Platform That Helps Appointment Based Businesses

London, UK 08/30/14 · Book the Slot (http://provider.booktheslot.com/signin) has recently been piloting...

Ultraseal International helps powertrain manufacturers to improve quality cost effectively

Ann Arbor, MI 08/29/14 · Ultraseal America will explain to powertrain manufacturers how...