Minneapolis, Minn.(RushPRnews) 02/18/09 –Â The â€œAmerican Recovery and Reinvestment Planâ€ is now law, aimed at creating or saving more than three million jobs at a cost of $787 billion.
But two job-search experts offer 5 creative ways for Americans to find work — for a total cost of about $15.42.
Based on the book, “Guerrilla Marketing for Job Hunters 2.0” (Wiley, May 2009), author David E. Perry and contributing author Kevin Donlin reveal 5 free and low-cost ways people can get hired fast.
â€œTo get noticed by employers in todayâ€™s dismal economy, in which the average job search takes nearly 6 months, job seekers need to use unconventional, low-cost tactics that are proven to work,â€ says Perry.
â€œMore important than positive thinking is positive action. In our 35 years of combined experience, weâ€™ve found that job hunters can get hired faster if they do just a few things differently,â€ says Donlin.
The 5 Guerrilla Job Search methods are as follows:
1. Start sending sales letters to employers. Job seekers should take a cue from sales letters and include a P.S. at the end of every cover letter. Why? The P.S. always gets read, so itâ€™s a perfect place to include a provocative statement for employers to see, even if they skim the letter. Cost: Free.
2. Use testimonials in your resume. The easiest and most-effective way to sell yourself to employers is to let others sell you via testimonials — just as infomercials do. Get testimonials from your LinkedIn profile, letters of recommendation, emails from happy customers, or annual performance reviews. Cost: Free.
3. Start working before youâ€™re hired. The easiest way to ace an interview is to demonstrate your skills. Examples: the Detroit woman who brought a marketing plan to a marketing job interview â€¦ the Minneapolis man who brought prior issues of a magazine (with typos!) to a proofreading job interview â€¦ the Los Angeles woman who brought sales leads to a sales job interview — all were hired. Cost: Free.
4. Use thank-you notes — differently. What comes in small, square envelopes? Invitations and thank-you notes. Both are good things. If you mail your resume inside a thank-you note, the employer will be smiling expectantly as s/he opens the envelope. Your note can begin, â€œThank you for reading my resume!â€ And you gain an instant advantage over other job seekers. Cost: $0.42 for a stamp.
5. The final Guerrilla Job Search tactic costs about $15. It produces phone interviews with employers in approximately 66% of cases, is 100% legal, 95% non-fattening, and eliminates all competition from ordinary job seekers. For a 45-second explanation, call David Perry now at 613-236-6995 x114.
David Perry is the co-author of Guerrilla Marketing for Job Hunters 2.0. Perry is Managing Director of executive search firm Perry-Martel International, and has been featured in The Wall Street Journal, The Boston Globe, as well as radio and TV.
Kevin Donlin(left-picture) is a contributing author of Guerrilla Marketing for Job Hunters 2.0. Donlin is a job-search columnist for the Minneapolis Star Tribune, and has been featured in The New York Times, CBS Radio, Fox News and others. (right-picture Dave Perry)
To schedule an interview with Perry and Donlin, call David Perry at 613-236-6995 x114. They are immediately available for print, radio, and televisionÂ interviews, as well as in-studio TV interviews in the New York area on March 12-14, 2009.
TV and radio producers can see and hear Perry and Donlin in action here – www.TheSimpleJobSearch.com/mediaroom
Their web site is found at www.GM4JH.com
About the authors: Perry and Â Donlin are job search experts in such areas as finding a job in a recession, recession-proof job searches, using social networking sites to find jobs (Linkedin, Twitter, Facebook), finding executive jobs, cover letters, job interview techniques, and resume writing.