Michael Becker, VP Mobile Strategy at iLoop Mobile Appointed to Provide Strategic Guidance

SAN JOSE, CA – (RPRN) 5/25/2009– iLoop Mobile, the leader in solutions and services for interactive mobile marketing and mobile content delivery, today announced that Michael Becker has been elected to the Mobile Marketing Association’s (MMA) 2009 North America Board of Directors. The Mobile Marketing Association is an action-oriented association designed to clear obstacles to market development, to establish guidelines and best practices for sustainable growth, and to evangelize the mobile channel for use by brands and third party content providers.

“I’m very honored to have been re-elected to the Mobile Marketing Association North America Board of Directors and look forward to the opportunity to continue to contribute to the on-going growth of the mobile marketing industry,” says Michael Becker, VP Mobile Strategies of iLoop Mobile.  “ The Mobile Marketing Association, with is global reach and diverse membership is uniquely positioned to help the industry realize the vast potential of mobile marketing.  This year’s board is incredibly strong and I’m excited to be on the team.”

“The MMA is pleased to have added Michael Becker to the North America Board of Directors for 2009,” said Mike Wehrs, president and CEO of the MMA. “The goal of the MMA is to advance the mobile marketing industry worldwide, and Michael Becker from iLoop Mobile has been key to driving the success of the MMA in North America. I would like to personally thank Michael for his commitment to driving mobile marketing initiatives, and welcome him to the Board of Directors.”

As a part of the overall membership, the MMA 2009 North America Board of Directors is comprised of individuals representing some of the world’s most prominent agencies, advertisers, handheld device manufacturers, wireless operators, retailers, software and service providers, as well as any company focused on the potential of marketing via the mobile channel. The MMA global and regional board members work together to oversee and guide the Mobile Marketing Association and its industry initiatives across Asia Pacific, Middle East and Africa, Europe, Latin America and North America.

The Mobile Marketing Forum, the MMA most anticipated event of the year in North America, will be held June 2-3 at the Grand Hyatt Hotel in New York. For more information, please visit www.mobilemarketingforum.com.

About iLoop Mobile

iLoop Mobile is the leader in mobile technology solutions and services for interactive mobile marketing and mobile content distribution. iLoop Mobile makes it fast and easy for brands, agencies, direct marketers, content owners and other companies to create compelling and effective mobile phone initiatives worldwide. iLoop Mobile’s platform offers an integrated self-service SAAS solution for creating and managing all types of SMS marketing/messaging, mobile Internet sites, mobile enabled Web sites, IVR, mobile advertising and many other mobile initiatives. Professional services and mobile marketing expertise are also available for companies looking for assistance with their mobile campaigns. For more information visit www.iloopmobile.com.

iLoop Mobile Contact:

Michael Ahearn

VP Marketing + Communications

(408) 907-3367

michael.ahearn@iloopmobile.com

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