Mother’s Day and Father’s Day Spending Habits

Mother’s Day and Father’s Day Spending Habits

– Advertising industry news provided by Financial News USA (OTC: FNWU). Interpublic Group (NYSE:IPG) of Cos. Chairman and Chief Executive Michael I. Roth received compensation the advertising and marketing services provider valued at about $8.7 million in 2006, according to the company’s proxy statement Wednesday.The Associated Press calculations of total pay include executives’ salary, bonus, incentives, perks, above-market returns on deferred compensation and the estimated value of stock options and awards granted during the year. i-Level Media Group Inc. (OTC BB: ILVL) recently announced that it has signed a long-term content supply agreement with MOGO, an innovative producer of short-format lifestyle video programs for the Chinese market.

The agreement will bring a series of MOGO’s entertaining and original content to viewers on the i-Level Mobile Media Network in Shanghai and, eventually, across China. For your free StocksJournal CFA report on I-level Media: http://www.stocksjournal.com/SH-ILVL.cfm.

According to a survey of 1,000 consumers in the United States, commissioned by PriceRunner.com, a ValueClick, Inc. (NASDAQ:VCLK) company, and executed by Amplitude Research, 72% said they expect to buy a Mother’s Day gift and 58% said they will buy a Father’s Day gift, but the median amount spent on gifts for each parent was the same: $44. Although the proportion expecting to buy a Mother’s Day gift was similar among females (72%) and males (71%), the proportion expecting to buy a Father’s Day gift was noticeably higher among females (67% vs. 49% of males).

Marketing and corporate communications firm Omnicom Group Inc. (NYSE:OMC) on Tuesday said first-quarter net income rose to $183 million, or $1.11 a share, from $165.7 million, or 94 cents a share, in the year-ago period. Worldwide revenue rose to $2.84 billion from $2.56 billion. Domestic revenue for the first quarter rose 7.7% to $1.54 billion, while international revenue increased 14.8% to $1.3 billion.

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