Yahoo!’s New Artist Pages Are a Music Fan’s Dream Come True

Yahoo! Opens its Doors to iTunes, Amazon.com, Last.fm, Rhapsody, Pandora and Others to Put the Best of the Web in One Place

SANTA MONICA, Calif., (RPRN) Apr 06, 2009-– Yahoo! (Nasdaq: YHOO) today announced the availability of Artist Pages, a revolutionary free consumer experience that aggregates the best music products, services, information, and content the Web has to offer about more than 500,000 artists featured at Yahoo! Music, making it the ultimate starting point for music fans. Showcasing tour dates, music videos, music downloads, streaming music, editorial content and much more, Artist Pages will help fans discover, experience, or purchase their favorite music online as easily as possible. Artist Pages will launch on Yahoo! Music (http://music.yahoo.com) on April 7.

Yahoo! is placing control of its Artist Pages in the hands of music fans, giving them an ability to create their own canvas of content and commerce offerings. To customize their own Artist Pages, users can select among modules offering iTunes, Amazon.com, Last.fm, Rhapsody, Pandora, YouTube and Yahoo!. In the future, users will also be able to create and self-publish their own Artist Pages as Yahoo! opens the platform to any musician, artist or record label exposing their creativity to Yahoo!’s enormous audience.

“Yahoo! is focused on attracting and engaging the largest online audience and connecting each individual to the people and experiences that matter most to them,” said Jeff Dossett, senior vice president of Yahoo!’s North America Audience Group. “With Yahoo! Music’s Artist Pages, we’re creating a truly open and indispensable music destination that will drive music fans to Yahoo! first on their path to music discovery, experience and purchase.”

Originally conceived as a closed service that was restricted to proprietary consumption and information offerings, the re-launched Artist Pages represents the first major effort by any online music site to truly open itself up to best serve music fans who use multiple online music products and services. The end-result is a rich Web experience that eliminates the friction that otherwise exists in the fragmented online music world.

“Artist Pages leverages the scale of the Web and Yahoo!’s massive audience to create something totally new, open, social and original which we believe will attract a new generation of music fans and Web users to Yahoo! Music,” said Michael Spiegelman, head of Yahoo! Music. “Artist Pages is a major game-changer for the digital music industry.”

About Yahoo!
Yahoo! Inc. is a leading global Internet brand and one of the most trafficked Internet destinations worldwide. Yahoo! is focused on powering its communities of users, advertisers, publishers, and developers by creating indispensable experiences built on trust. Yahoo! is headquartered in Sunnyvale, California. For more information, visit pressroom.yahoo.com.
SOURCE: Yahoo! Inc.

Yahoo!
Carrie Davis, 310-907-3774
carried@yahoo-inc.com