The media should gauge public opinion on breaking news and big issues more frequently, says Cint : RushPRNews - Newswire & Global Press Release Distribution

 
Bookmark and Share

The media should gauge public opinion on breaking news and big issues more frequently, says Cint

March 29, 2012

The media should gauge public opinion on breaking news and big issues more frequently, says Cint

Stockholm, Sweden (rushPRnews) 03/29/12 — As proven by myriad social media platforms, the general public love to give their opinions, as well as hear the opinion of others, on news stories big or small, and according to global provider of smart solutions for gaining market intelligence, Cint, to encourage following, loyalty and online engagement, other media platforms should follow suit and gauge public opinion more frequently.

Portraying public opinion makes readers feel more aligned with the news story at hand and as a result they will be more likely to remain loyal to the publication. A further advantage for online titles in particular is that it will also encourage user generated content, with readers more likely to leave comments giving their opinion and feedback – which in some cases could start an online debate.

Despite the many advantages, certainly with breaking news stories, many media platforms don’t obtain insight from the public as traditionally doing so has simply taken too long. However, advances in survey technology now mean that opinion can be gauged quickly, easily and cost-effectively.

Cint Access is a DIY market research tool which allows users to perform consumer research and deploy an online survey in less than seven minutes. Cint Access also provides the ability to reach out to industry-defined panels which comprise of over seven million people in more than 50 countries.

Bo Mattsson, CEO of Cint, commented: “Public opinion plays a vital and powerful role in many circumstances such as during the general elections for example, but in others, despite the additional impact it creates on the reader, it seems to get overlooked. Gathering opinion is now quicker than ever before with snap-polls being able to be untaken and the results published in a matter of hours. Furthermore, as well as Cint Access, advances in smartphone technology now allow users to have quick and accurate access to real opinions wherever the recipient may be meaning that even with breaking news stories, the media can add a new dimension to their stories.”

Cint empowers access to opinions by innovating the way market insight is gathered. For more information, please visit www.cint.com.

Media Contact Name: Keredy Andrews
Media Phone: 0044 1858411600
Media Web Address: http://www.punchcomms.com
Company Contact Name: Keredy Andrews
Company Phone: 0044 1858411600
Company Web Address: http://www.cint.com
Click here to see all news from this author/company

Filed Under: BREAKING NEWS, BUSINESS NEWS, New Media - WEB 2.0, Social Media, PRESS RELEASE, World News

RUSH PR NEWS newswire and press release services at rushprnews.com / AH Marketing ahmarketinggroup.com

Content- Legal Responsibility - All material is copyrighted - You may repost but you MUST link back to the original post on your page and acknowledge Rush PR News as the news source. Rush PR News is not legally and/or morally responsible for content of press releases, opinions expressed or fact-checking.

Rush PR News cannot be held legally responsible for material published and distributed through its newswire service or published in its press-room and therefore cannot be sued for published material. Third-party must be contacted directly to dispute content.

Rush PR News is not the contact for material published.

RSSFeed PRESS & SOCIAL MEDIA RELEASES

Heero: the Perfect 3D Printing Partner Monitors & Controls Progress

Brisbane, Australia 07/21/16 · Heero: Aussie Design Team Launches Kickstarter for Device...

Wharton MBA Students to Release World’s First Consumer Smart-Mirror

NEW YORK 07/20/16 · A team of Wharton MBA students announced that...

Gallery Pouch Protects your Artwork During Shipping

Dallas, Texas 07/14/16 · Great protective packaging when shipping all delicate objects...

SAP Shows Further Commitment to the SME Market by Hiring New President

London, UK 07/14/16 · If, when you think about SAP SE's main...

What Credit Market Experts Are Saying about Brexit

London, UK 07/08/16 · In the initial hours after the leave vote...

Why Starting Off with VPS Hosting is a Wise Decision

London, UK 06/27/16 · You may have heard the term ‘VPS Hosting,...

FlipBelt Launches Hydration Belt for Runners and Fitness Enthusiasts

DENVER, CO 06/22/16 · FlipBelt announces new version of its wildly popular...

Kickstarter Fun: Wu & Y: Combines Art & Activewear

Brooklyn, NY 06/16/16 · Artistic Activewear Brand Raises 20K on the First...

Nursing Schools Struggle to Keep Up With Demand for Nurses

Peoria, Illinois 06/15/16 · Recent studies carried out by the Georgetown Center...

20 Dollars Discount On All PR Distribution Packages Now

San Francisco 06/14/16 · Time to share the joy again! We just...