Kent Police Twitter Crisis Underlines the Importance of Social Media Policies, Says Punch Communications : RushPRNews - Newswire & Global Press Release Distribution

 
Bookmark and Share

Kent Police Twitter Crisis Underlines the Importance of Social Media Policies, Says Punch Communications

April 17, 2013

Kent Police Twitter Crisis Underlines the Importance of Social Media Policies, Says Punch Communications
Punch is a boutique PR agency with the skill set and client base of a global agency.

London, UK (rushPRnews) 04/17/13 — Recent news surrounding the resignation of Kent’s youth crime commissioner, following inappropriate Twitter use, illustrates the need for brands and businesses to set appropriate social media guidelines for staff, advises integrated social media, search and PR company Punch Communications.

Paris Brown, 17, was appointed by Kent Police to act as a bridge between the younger community and the police.  Tweets sent by Paris before her appointment, between the ages of 14-16, have been considered offensive, racist, homophobic and pro-drug use and have ultimately led to her resignation and potentially a criminal investigation.

Pete Goold, managing director at SEO agency Punch Communications, says: “Increasingly, stories are hitting the headlines about people inappropriately using social channels to air work grievances. This latest news about Paris Brown further demonstrates how anti-social behaviour on platforms such as Twitter can have significant negative repercussions for employers; Kent Police in this instance. Most disconcerting, it was Paris’ former updates on Twitter, previous to her appointment, which led to her downfall.

“It is paramount that businesses and brands of all sizes spend sufficient time creating a social media policy which can be shared amongst employees. Whether they like it or not, employees are brand ambassadors for the company they work for and any negative or inappropriate content shared by them on social channels could be detrimental to both their employer and subsequently, their role.

“Employers are also vetting potential employees on social channels, so it would have been wise for Paris to check her history on Twitter before applying for the role. Any candidates looking for employment now should take heed and ensure their channels are ‘interview-ready’.”

With clients spanning the globe, Punch’s social media agency services include strategic consultation, content creation and implementation, fan and follower acquisition and social media policy development. For further information visit www.punchcomms.com

Media Contact Name: Georgina Dunkley
Media Phone: +44 (0) 1858 411 600
Media Web Address: http://www.punchcomms.com
Main image credits: www.punchcomms.com
Click here to see all news from this author/company

Filed Under: BUSINESS NEWS, New Media - WEB 2.0, Social Media, PRESS RELEASE, United Kingdom

RUSH PR NEWS newswire and press release services at rushprnews.com / AH Marketing ahmarketinggroup.com

Content- Legal Responsibility - All material is copyrighted - You may repost but you MUST link back to the original post on your page and acknowledge Rush PR News as the news source. Rush PR News is not legally and/or morally responsible for content of press releases, opinions expressed or fact-checking.

Rush PR News cannot be held legally responsible for material published and distributed through its newswire service or published in its press-room and therefore cannot be sued for published material. Third-party must be contacted directly to dispute content.

Rush PR News is not the contact for material published.

RSSFeed PRESS & SOCIAL MEDIA RELEASES

Canada-based Hilltop Christmas Tree Farms’ First Tree of the Season Gifted to U.S. Soldier’s Family

Florenceville-Bristol, NB 09/29/16 · Family will celebrate Christmas early before son starts...

Schmid Telecom AG successfully passes SAT at Birmingham Airport

Zurich 09/28/16 · Schmid Telecom AG has successfully completed the Site...

Nexscience LLC Released Document Sign & Send

Santa Clara,CA 09/28/16 · The Document Sign & Send app aims to...

North American leader in food safety certifies Ste Anne’s Spa Bakery

Grafton, ON, Canada 09/28/16 · – For the past 4 years, Ste. Anne's...

DISCOVER THE MULTIMEDIA P.O.R.O.S MUSEUM AND TRAVEL TO PORTUGAL WITH THE INTERNATIONAL SURREALISM NOW 2016

Condeixa-a-Nova 09/28/16 · INTERNATIONAL SURREALISM NOW 2016 An art movement, dedicated...

Dixie Plywood gains insight with Phocas Business Intelligence

Texas 09/27/16 · Since 1944, privately owned and operated Dixie Plywood...

Why and How to Hire a Financial Planner

London, United Kingdom 09/27/16 · Like most people, you probably have hopes and...

Radioactive Waste Management: Global Markets

ALBANY, New York 09/27/16 · Market Research Hub has added a new report,...

NOW SHORTS WITH SECRET POCKETS TO CARRY THINGS WHILE YOU RUN

Ahmedabad 09/27/16 · Anyone who runs or goes out for a...

North American Cities Slow to Adopt Open Source Software

Toronto, ON 09/26/16 · Government IT department are often one of the...

ExeBTC Offers Multiple Investment Packages for Global Investors

Delaware,DE 09/25/16 · For years, ExeBTC has been a leader in...

SchoolFinder to be launched in a new avatar soon

India 09/25/16 · SchoolFinder is pleased to announce that it will...

Leader of New Haven Heroin Ring Pleads Guilty

New Haven,Connecticut 09/22/16 · Deirdre M. Daly, United States Attorney for the...